New show facet kicks off with silent auction hosted online.

International Jewellery London (IJL) has kicked off online bidding for jewellery designs that will be sold as part of a charity auction in aid of Breast Cancer Care, set to be hosted at its late night shopping evening on August 31.

Bidding has launched online this week with a silent auction element that will run from July 28 to August 22. Bidders can put forward offers on a range of pieces, including silver centipede cufflinks by Deakin & Francis, a pair of Sophie Harley drop earrings and a Marcia Lanyon pearl choker.


The highlight of the auction is the BJA charm bracelet, which has been created especially for the auction in aid of Breast Cancer Care. It features charms by Sarah Jordan, Shaun Leane and Linda MacDonald (pictured), as well as Tomasz Donocik, Andrew Geoghegan and Alexander Davis. The charm bracelet itself was designed by Sarah Jordan and will be cast by Birmingham manufacturer Hockley Mint.

After the silent auction closes on August 22, bidding will continue at the IJL show on August 31, based on the highest bid price received during the silent auction. Live bids will be accepted during an auction hosted by David Doyle, kicking off at 5.15pm on the Runway at the show.

The silent auction is open to both members of the jewellery trade and consumers, however the live auction is only open to member of the trade, so any consumers bidding on a piece you will not be able to attend the live auction at the show unless they are involved in the jewellery trade in some way.

To view the lots on offer and make a bid, click here.