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Chanel confirms iconic Paris boutique renovation to mark big anniversary

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French fashion house Chanel has revealed plans to renovate its iconic Paris jewellery boutique in commemoration of the 90th anniversary of its first high jewellery collection, Bijoux de Diamants.

18 Place Vendôme was bought by Chanel in 1997, built in the early 18th century and listed as a Historic Monument since 1930.

The current design at the address was by American architect Peter Marino, completed in 2007.

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This latest update to the boutique will see it closed until 2022.

A temporary boutique will open on February 16th 2021 at 15, rue de la Paix, however.

The brand has also revealed a teaser trailer for its Haute Couture SS21 show, with the full film set to release this afternoon.

See the teaser trailer below:

Tags : ChanelChanel Fine JewelleryChanel jewellery
Sam Lewis

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