Jewellery brand offers retailers buying online a discount.
Jewellery brand Charles Green has revamped its website, splitting the site into two parts: a transactional section for retailers and an information section for consumers.
The transactional trade section of the site can be accessed with a password and contains a catalogue featuring Charles Green’s entire range, delivery times and trade prices. Charles Green has introduced a 2 percent discount for retailers ordering stock online.
The consumer section of the site has flash images of Charles Green’s complete wedding ring catalogue as well as high res shots of its jewellery collections for women and men. The site also has a stockist finder function to drive visitors to local retailers of Charles Green jewellery.