Chisholm Hunter is just weeks away from opening one of the biggest jewellery and watch destination boutiques in the UK.

At almost 10,000 square feet spread over three floors, the flagship store on Edinburgh’s famous Princes Street will see in a new era for Chisholm Hunter, which already operates 24 shops throughout the UK.

Managing director Harry Brown told Professional Jeweller’s sister magazine WatchPro today that he hopes to open the new store on December 9, although that is likely to be a soft launch ahead of an official event at a later date.


The Edinburgh flagship will be positioned as a destination boutique for high end jewellery and Swiss watches.

The store will also use its three storey configuration to create areas for fine jewellery as well as fashion watch brands including Michael Kors, Emporio Armani, Vivienne Westwood and Hugo Boss.

A champagne bar on the first floor will be used for exclusive events and consultations with jewellery customers and watch collectors.

The space has epic views of Edinburgh Castle, making it a highly attractive destination for the wealthy tourists that the city attracts.