Jewellery wholesaler CL Edwards & Sons Ltd has introduced its new Essentials catalogue for the 2015/16 season.

The new catalogue continues to offer retailers a wide choice of 9ct, silver and costume products at quality prices.

A noticeable difference is the layout of the catalogue. Having listened to customer feedback, CL Edwards elected to use the ‘colourways’ format, presenting products in sections by colour for ease of use.


One early recipient remarked: “It makes selection for us and presentation to the consumer much easier.”

Another change will be noticed at the order stage. Following some recent issues, improvement have been made and stocks have been built to cater for forecasted requirements.

CL Edwards & Sons Ltd sales and marketing director, Craig Skinners, says: “This catalogue may not be our largest ever but with essential proven sellers and the revised layout it will allow improved service now and well into 2016 which will be our 60th Anniversary Year.

“We thank our customers for their continued support and look forward to positive future trading relationships.”