CMJ will no longer attend IJL advisory board meets


CMJ’s meetings seen as competition to UK’s largest jewellery show.

The Company of Master Jewellers will no longer have a seat on the advisory board of International Jewellery London.

The advisory board meets twice per year to discuss tactics for growing and improving the exhibition, and its rules state that members should not engage in activities that compete with IJL.

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CMJ runs two buying meetings per year for its membership of 140 retail businesses. These buying meetings have grown in recent times to full-fledged exhibitions running alongside conference discussions.

IJL show director Sam Willoughby explained: “The role of the advisory board is to capture senior-level advice from respected members of the industry, to gather guidance rather than governance, support the team and talk about things in the industry that will effect IJL to keep IJL where it is and to improve it.

“As part of the terms and conditions of the advisory board, if things become conflicting then we reserve the right to terminate membership.”

Willoughby continued: “We have done, and will continue to, work with buying groups. Buying meetings are competitive to what we do. However, up until a year ago, because they were table-top exhibitions that had a select number of members and buyers, they weren’t competitive enough for us to be too concerned about.

“In the past year the CMJ by the very nature of its growth, has become more competitive. Other than the other main trade shows that i2i do, the CMJ buyers’ meeting is the next biggest [jewellery and watch] one. It’s not very conducive for an advisory board meeting, where you are talk about confidential things that you can do to improve your show, [when a competitor is in the room].”


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