Links of London has launched a brand new collection, which presents a bold new offering for the brand.
Dubbed ‘Ovals’, the range centres around the motif it is named after, with pieces available in a gold vermeil or black rhodium finish.
The Ovals collection is designed to celebrate ‘the simple aesthetics of connecting shapes’ and embodies a bold femininity, which has not been explored by the brand before.
Some designs have been adorned with white topaz, perfect for consumers looking to sparkle during the festive party season, while others let the metal and the oval shape do the talking.
Hero pieces include statement cuffs, toggle bracelets, and a unique pair of multi-style drop earrings, made up of three connecting hoops, which can be un-clipped and worn multiple ways.
The collection, which features rings, earrings and bracelets, has price tags starting from £70 and ranged up to £250 for the gold vermeil cuff.
The collection can be viewed below: