Danish design house, Design Letters, has used its typographical expertise to launch its first jewellery collection.

Named Archetypes, the collection is based on a special typography hand-drawn in 1937 by world-renowned Danish architect, Arne Jacobsen.

Design Letters has the exclusive rights to use the celebrated designer’s letters and numbers which was first created by Jacobsen for use on internal signs in one of his iconic buildings.


The collection has a characteristic Scandinavian look and each letter is hand-polished for a sharp finish.

The stylish Archetypes collection, in 925 sterling silver and 18ct plated gold, consists of large (16 mm) and small (10 mm) letters from A-Z, with heart and star icon charms, four different semi-precious stones, and chains in two lengths (45 and 60 cm).

The stones are matt polished, post-processed by hand and come in a choice of pink, light green, dark green and white.

The colourful charms are also available with sterling silver and 18ct gold plated 925 sterling silver bails alongside the hearts and stars in the same material.

The range, which retails from £25.00 for letters and chains, £20 for icon charms £12 for semi-precious stones, can be viewed from the company website.

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