Robert Dundon hired to develop Links and Folli Follie in the States.

FF Group, which owns Links of London and Folli Follie, has appointed ex-Fossil director Robert Dundon as president of its North America operations.

Dundon will look after the development of both FF brands in North America when he starts his role on January 30. The appointment of Dundon is part of a group strategy to “further enhance” the brands in that market.


The new president has a long history of working in the fashion business in North America, having served as general manager at Paul Smith, president at Thomas Pink and most as recently senior director of sales for Michele Watches at Fossil.

Links of London chief executive David Riddiford said: “We are extremely excited to have Robert join the FF Group in North America. He has a wealth of knowledge and experience at developing aspirational British brands in the North American market and will be a great asset in leading both the Links of London and Folli Follie brands into the next stage of their growth and development”