FIRST LOOK: Chopard reopens Bond Street flagship following expansion and revamp

Chopard Bond Street Boutique First Floor

Luxury jewellery house Chopard has reopened its boutique on London’s prestigious Bond Street.

Larger than ever before and refurbished to echo the brand’s ‘Journey to Sustainable Luxury’, the Bond Street store is now one of the key European flagships for the Maison which has some 160 boutiques around the globe.

Chopard has expanded its store so it s now bigger than ever before.

With the boutique resembling a comfortable, elegant family home in the heart of one of the world’s most cosmopolitan cities in the world, Chopard once again asserts its position as an ethical and contemporary jewellery house.

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To celebrate this important milestone, Chopard has designed a new Haute Joaillerie set in the English spirit, as well as an extremely limited UK-only edition of its ultra-thin L.U.C XPS 1860 model featuring an officer-type case-back, the L.U.C XPS 1860 Officer Royal Arms of England.

Revamped flagship ehoes brand’s commitment for sustainable luxury.

These special creations will be unveiled at the inauguration of the boutique on June 17.

Tags : Bond StreetChopardsustainable luxury

The author Stacey Hailes

Editor, Professional Jeweller

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