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‘First of its kind’ digital B2B marketplace champions business between British brands

CathieOsborne

A new online platform called Retaissance is set to connect independent brands with buyers across all markets, including jewellery.

It describes itself as a “first-of-its-kind digital B2B marketplace for British brands to showcase their products to retail buyers in Britain, Europe and beyond”.

The brand will be hoping to strike while the iron is hot with its new digital platform, given the boom in online jewellery and watch sales during lockdown.

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With the website’s full launch approaching at the beginning of August, Retaissance is aiming to revolutionise buying and selling for independent vendors.

Brands can build a comprehensive online profile, highlight key features and brand values, and showcase a selection of their favourite products and collections for potential wholesale partners in the UK, Europe and beyond.

The site also allows brands to host essential buyer resources such as look books, line sheets and product catalogues.

Retaissance allows buyers to browse the site and build a portfolio of products that match their exact preferences on stock availability, product categories, lead times, price-points, features, sustainability and ethical credentials and more.

The team promises to support its members at both ends of the supply chain, while users can expect new features to follow in regular updates to the site.

One such feature will be a community framework, ‘The Lounge’, which will create more opportunities for members to meet and trade.

Retaissance, launching for buyers on 5 August, is also promising to expand into international markets within the year.

Cathie Osborne, founder and owner of Retaissance, said: “Wholesale models are changing across retail. Retail buyers in all categories have lost resource and have increasingly difficult targets to meet and need to find the ‘next big thing’ efficiently and repeatedly. People’s lives have changed and this will prompt changes in their approach to purchasing. Communities have rediscovered local, and this renewed sense of community and desire to support local businesses will see the consumer reconsider independents.

“Our namesake is the Renaissance period,” she continued. “It also followed both a pandemic and economic crisis. It was a fervent period of cultural, artistic, creative and economic rebirth. Retaissance aims to be more than a network. We’ll be supporting independent businesses to help them navigate the changes to buying cycles, sustainability, global market expectations and consumer behaviour during these turbulent times.”

Tags : onlineRetailRetaissance
Sam Lewis

The author Sam Lewis

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