Get to know

Judith Lockwood is director of Mesmeric Distribution, UK distributor for Ti Sento – Milano. In this Q&A she reveals her loves in and outside of the industry, the best advice she ever received, what she would do if she won the lottery, and what truly makes her laugh.

How many years have you worked in the jewellery sector and how did you get into the industry?
29 years. I started with Severin Montres (distributor for Gucci Timepieces) and then went to Cartier for eight years. I left the industry for four years and worked for Honda Motorcyles UK, returning to launch Hearts On Fire in the UK and Ireland.

What do you enjoy most about working in the industry?
I love and respect the network of people I have met across the entire industry, from retailers I have worked with for nearly 30 years to meeting someone new at an event or more recently via Zoom calls and finding debate, learning or common ground.


What was the last thing that made you laugh out loud?
I’m currently recovering from an operation and it’s very painful to laugh at present. However, my wonderful friend Val is the one I do laugh with the most, and usually for no apparent reason at all. She is good medicine!

What’s your most memorable moment in the jewellery industry to date?
In a past life I visited Tanzania to see what was going to be the first Fairtrade Gold mine from Africa. I met women who broke the ore down by hand with poor tools. I held the hand of one woman and showed her an 18ct Fairtrade Gold wedding band and she put it on. She’d never seen ‘gold’ before. That incredible moment we shared will be with me for the rest of my life.

What do you enjoy doing outside of work?
Watching York City FC play with Val, spending time with my sister, gardening, listening to music and running.

What’s the first thing you do when you get into work?
I usually post on Instagram around 6am. It tends to be two posts: one for Ti Sento – Milano, which is brand related, and one more ‘about me’. I’ve learned I’m the same person – business or personal – and share with the world!

If you could invite three people to a dinner party, who would they be?
Kate Bush, Bruce Dickinson from Iron Maiden, and Ayrton Senna.

If you won the lottery, what would you buy?
An 18ct Cartier Baignoire watch and then plan to give away every penny to help people and causes.

Tell us something about yourself that none of your colleagues know?
For the past eight years I have sponsored two children (a boy in Ethiopia and a girl in the Philippines) to go to school through a charity called Compassion. We write regularly and my wish is to meet them both one day.

Which other company (inside or outside the industry) do you most admire and why?
Honda because they have a team whose vision is to look 50 years into the future every day and Cartier because of its history (high jewellery, mystery clocks, timepieces, objet d’art), skills and craftsmanship and its ability to move and transform with the times to be relevant and sought after by today’s new clients.

What’s the best piece of advice you’ve ever received?
Probably from my old director at Cartier, Phil Ryder, who used to say: “Always remember, Judith, it is the customer’s name above the shop door and not ours.” He wanted us to work with and build lasting relationships and see things from the retailers’ side.