Greatest Showrooms: Emperor Hong Kong

The brief Anthony Chan, architect and founder of the practice Cream, was given for a new Emperor Jewellery store opening at Hong Kong luxury retail development 1881 Heritage was simple.

“Make it sparkle,” he was told.

Never one to disappoint a client, Mr Chan did just that.


The store is a glittering box of reflective surfaces, glass walls, gold details and general sheen.

It is a dazzling experience, but once your eyes adjust and you can look beyond that initial awe factor, you will find that he has woven as much storytelling into the space as he has glitz.

Emperor is a long-standing jeweller in Hong Kong, dating back to 1942, and Chan wanted to weave some of that history into this new store and make it fit with the personality of its owners, the Yeung family.

The Yeungs are notable antiques collectors and so to reflect this, Chan created what he describes as a miniature museum, with opaque glass columns fitted with built-in vitrines for the jewels.

He also took inspiration from nature.

A curving mirror is fitted with golden reed-like rods, and the exterior of the VIP client room is decorated with cut-steel visuals of butterflies, trees and flowers.

Thank you to the generous sponsors of The World’s Greatest Showrooms

Cousins UK Wholesale Logo

At Cousins we take the business of serving the jewellery, watch, clock and allied trades very seriously with our modern selecting methods and procedures and an unparalleled willingness to invest in huge stock holdings of tools, equipment, consumables, jewellery findings and millions of component parts for watches and clocks.


Elelock Logo

Elelock are suppliers, designers and manufacturers of electronic locking solutions. We stock a range of effective security products, many of which are exclusive to us. Working with established furniture makers and interior design and fit out specialists, such as The Benbow Group, we provide locking solutions that protect some of the world’s most prestigious stores and brands.

Nivoda Logo

Since Nivoda’s inception, we have made it our mission to be the trusted marketplace for jewellery businesses. As a customer-centric and technology-driven company, we promise to increase profits, save time and improve the international trading experience for our diamond trading clients. Over the last five years, Nivoda has evolved into a global company recognised for its innovation, customer service and ability to deliver a seamless, reliable and efficient experience for mined and lab-grown diamonds.


At TJDC you will find Europe’s largest stock holding of retail displays, which means you’ll always find the solutions that best fit your business. We are constantly innovating to bring new products to the market, allowing customers to stand out in exciting ways. Versatility and customisation are at the forefront of everything we do. Our London HQ is equipped with excellent facilities to help us deliver efficient lead times on custom projects from UV printing, laser cutting and covering. Our in-house team of experts will ensure any customised material is a perfect fit to your display.

Previous articleIntroducing The World’s Greatest Showrooms
Next articleGREATEST SHOWROOMS: Art in Time, Monte Carlo, Monaco