Trollbeads opened its store at 97 Grey Street in the centre of Newcastle on November 26. To celebrate the opening, Trollbeads hosted an exclusive opening event, welcoming customers to the brand new store with a host of special offers. Each customer spending over £25 received a special goodie bag, and the chance to choose a free gift from Trollbeads’ Tree of Fortune. One lucky customer also scooped a gold plated bangle worth £185. In addition, the store gave Trollbeads fans a chance to ‘Design Your Own Bead’ with a Trollbeads lamp worker. Customers selected their own colours of glass while the lamp worker brought their creations to life. The opening celebrations continued on November 27, with all customers spending over £50 in store given the choice between a free Trollbeads Invitation bracelet worth £57 or the chance to design their own Trollbead live at the store.