Vogue jewellery editor’s dedication to trade made her a Trailblazer.

As we start the build up to the Professional Jeweller Hot 100 2012 in association with The Company of Master Jewellers and supported by gold partner Ti Sento, we indulge in a bit of looking backwards to the leading lights of the jewellery industry that made it into the Hot 100 2011. Today is the turn of Vogue jewellery editor and jewellery author Carol Woolton whose innovative industry projects, such Street Lights on Bond Street, secured her a position as an Aagaard Trailblazer – a true jewellery innovator.

Over the years, Vogue jewellery editor Carol Woolton has morphed from industry commentator to influencer. While she has always exerted a control over the hearts and minds of Vogue’s army of jewellery lovers in her monthly pages, she has moved beyond the role of a magazine editor to become a valued member of the British jewellery industry.


Carol is soon to be the author of two books on jewellery. Her first book, Fashion for Jewels, was widely acclaimed by leading lights in the trade and she is planning to publish her second tome called Drawing Jewels for Fashion this autumn.

“The book is about the inspirations of jewellery designers, their relationship to art and drawing and how they transform their first pencil sketches into three dimensional objects,” she reveals. “I’ve included 35 designers with a strong aesthetic from around the world including Victoire de Castellane, Prince Dimitri of Yugoslavia and James de Givenchy, with original fashion drawings by his uncle the great couturier Hubert de Givenchy, as well as the fashion and jewel drawings by Diane von Furstenberg.”

This year Carol has held successful talks at the Goldsmiths’ Hall during London Jewellery Week and has continued in her role as a well-respected trendspotter in the jewellery world, setting the trend agenda for her readers. Then in May, Carol managed something truly spectacular – she brought some much need joie de vivre to the window displays of Bond Street with the Street Lights project that invited 50 students to create windows for the jewellers of Bond Street.

The result was a fresh flow of youthful visitors to Bond Street, exciting displays and some much needed innovation. “It was an exciting artistic collaboration opened by model Laura Bailey and 3,000 people viewed the windows on the opening night,” remembers Carol. “It gave a platform for the students and recent graduates involved and a fresh window display approach for the brands for the week of the exhibition.”

Carol works hard to keep the jewellery content at Vogue fresh, mixing up the way it is written about to keep it exciting, and there is no doubt that as an erudite jewellery lover, Carol will continue to innovate and inspire.

This interview was taken from the Professional Jeweller Hot 100 2011. If you or someone you know has had a great business year and are hot enough to be part of the Professional Jeweller Hot 100 2012 then click here for more information about the nomination process.