Inhorgenta Munich will be focusing on sustainability and future retail at the 2020 show.
Taking place in February, next year’s edition will see Inhorgenta Munich present a new look, curated to focus on the topics of sustainability and future retail with trendsetting special exhibits and lecture series.
Visitors to can explore these topics in the new C2 hall concept at the Messe München exhibition center from February 14-17, 2020.
Next year’s show will also strengthens the fair’s commitment to promoting young talent and one-of-a-kind jewellery.
Chairman and chief executive officer of Messe München, Klaus Dittrich, says: “Inhorgenta Munich is constantly growing. Sustainability and future retail are topics that concern the entire jewelry industry. By realigning Hall C2, we want to make our mark and be a catalyst for moving these issues forward.”
Inhorgenta exhibition director, Stefanie Mändlein, adds:“We came together with industry experts and asked how we could make the hall even more attractive and forward-looking in order to inspire exhibitors and visitors with a full sensory experience. With this new direction, we are creating space for two current topics that affect the industry.”
The central area of the hall has been redefined to highlight the aspect of sustainability, which is particularly evident through the use of natural materials such as wood, glass, felt and wool. These elements will be used at the trade fair for several years and then recycled.
The hall’s new design invites visitors to think about the origin of materials. At the same time, it draws attention to the responsible use of resources. Along the prominent center line, visitors will be immersed in the biosphere: deep, saturated natural tones, planted green zones, moss-covered seating surfaces, hanging gardens in the catering area and waterfall projections with forest sounds as an acoustic backdrop.
Sustainability and future retail are not only a design highlight though, they are also a main content focus of the hall.
The central contact point will be at the heart of Hall C2 in an area dedicated to these issues. In the space that formerly hosted the Inhorgenta Forum there is now a format similar to the internationally established Trendfactory—with lectures, panel discussions and networking opportunities. It is here that the industry’s key questions will be addressed: How will retail develop in the context of omni-channel presentation options and customer centricity? What are the opportunities and risks from the global megatrend of sustainability for the watch, jewelry and gemstone segment?
Also taking place in Hall C2 is a forum for young designers and goldsmiths. In addition, the hall will host the Inhorgenta Campus with individual spaces for schools and colleges and the Inhorgenta Campus Podium for issues relevant to the industry’s young talent.