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INTERVIEW: Find out why trade professionals should add Turkey to their buying trip agenda

IstanbulJewelryShow_Mart-March_2018 (8)

Sermin Cengiz, founding partner of international jewellery trade show organiser, UBM Rotaforte, reveals why Turkey should be on your buying trip agenda this year.…

Could you tell us a bit about the history of the Istanbul Jewelry Show?
UBM Rotaforte Uluslararası Fuarcılık A.S, the creator of Istanbul Jewelry Show, was founded in 1985 and organised the first fair in 1986. The debut Istanbul Jewelry Show included only 38 companies within a 1,000 sqm venue. In 33 years, with our exhibitions in March and October, we have reached an exhibition space of 80,000 sqm, with more than 845 exhibitors and more than 49,000 visitors coming from over 120 countries. The Istanbul Jewelry Show has played a very significant role in the globalisation of the jewellery sector as the first established and the only international exhibition of our country. Turkey’s export of gold jewellery products, which was $2.8 million (£2.15m) in 1992, increased to $4.4 billion (£3.38bn) in 2018. About 80% of this export is achieved through the meeting and agreements at Istanbul Jewelry Show.

What makes the Istanbul Jewelry Show stand out from other trade events?
Istanbul Jewelry Show’s most significant features are that visitors come from more than 120 countries, most of which have the most developed jewellery markets in the world, and buyers come to interact with each other and tens of thousands of sector professionals get to know each other and develop big time business connections; witness the present and the future of the worldwide jewellery fashion; and inspect the creations of master and young jewellery designers. The fact that it is only open to visit by sector professionals makes Istanbul Jewelry Show a focused gathering.

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Sermin Cengiz, founding partner of UBM Rotaforte.

Why should UK jewellery professionals visit the show in March?
The United Kingdom’s national jewellery market is highly challenging and competitive. Most of the jewellery demand in the domestic market is fulfilled by chain stores and online sales. On the other hand, the presence of almost 10,000 jewellers is also one of the most critical factors shaping your market. In spite of the density of online and chain store sales, the presence of jewellery masters prove that the citizens of the United Kingdom continue to look for unique and special products. In the light of all these facts, closely monitoring the trends in jewellery markets throughout the world and going into even closer cooperation with Turkey, which has a jewellery market that is marching towards the future by developing its traditions, would offer significant insight for the UK jewellers.

What are some of the show highlights for 2019?
Istanbul Jewelry Show — March 2019 will take place in an area of 50.000 sqm. Our venue is the CNR Expo, Istanbul Expo Center located right next to Atatürk International Airport. The exhibition will feature over 1,250 local and international jewellery companies and brands representing a wide range of product groups. It is expected that more than 30,000 sector professionals from more than 120 countries will visit the exhibition. Our visitor profile in 2018 consisted of 63% local visitors and 37% international. Just as in every other year, hand-crafted products will be displayed at the show with the Designer Market which will be attended by master and young jewellery designers. The International Buyer Delegation Programme consisting of 1,500 buyers coming from target markets of jewellery sector will also be hosted within the scope of the exhibition.

What do you recommend visitors from the UK do with their spare time in Istanbul?
Undoubtedly one of the most beautiful cities in the world, Istanbul opens its doors of a seven thousand-year history of jewellery design, craftsmanship, workmanship and production to exhibitors and visitors. In Istanbul, cradle of a cultural mosaic that is unlike any other extending from the Byzantine to the Ottoman and from the Ottoman to modern Turkey, all kinds of jewellery art are still very much alive and conserved. Upon taking a breath of Istanbul’s extraordinary atmosphere, Istanbul Jewelry Show’s exhibitors and visitors are able to nourish themselves from unique sources of inspiration. We would definitely suggest our visitors from the United Kingdom visit the Beyazit — Sultanahmet area. In addition to various historical places including the Hagia Sophia Museum, Sultanahmet Mosque, Basilica Cistern, Turkish and Islamic Arts Museum and Cemberlitas, surely Grand Bazaar will especially draw their attention. The Grand Bazaar, built by the order of Mehmed the Conqueror in 1461, contains about 4.000 stores and small workshops, most of which consist of jewellers. One can also come by various jewellery workshops and observe jewellery masters craft their work both inside and near the Grand Bazaar.

Could you tell us a bit about the history of the Istanbul Jewelry Show?
UBM Rotaforte Uluslararası Fuarcılık A.S, the creator of Istanbul Jewelry Show, was founded in 1985 and organised the first fair in 1986. The debut Istanbul Jewelry Show included only 38 companies within a 1,000 sqm venue. In 33 years, with our exhibitions in March and October, we have reached an exhibition space of 80,000 sqm, with more than 845 exhibitors and more than 49,000 visitors coming from over 120 countries. The Istanbul Jewelry Show has played a very significant role in the globalisation of the jewellery sector as the first established and the only international exhibition of our country. Turkey’s export of gold jewellery products, which was $2.8 million (£2.15m) in 1992, increased to $4.4 billion (£3.38bn) in 2018. About 80% of this export is achieved through the meeting and agreements at Istanbul Jewelry Show.

What makes the Istanbul Jewelry Show stand out from other trade events?
Istanbul Jewelry Show’s most significant features are that visitors come from more than 120 countries, most of which have the most developed jewellery markets in the world, and buyers come to interact with each other and tens of thousands of sector professionals get to know each other and develop big time business connections; witness the present and the future of the worldwide jewellery fashion; and inspect the creations of master and young jewellery designers. The fact that it is only open to visit by sector professionals makes Istanbul Jewelry Show a focused gathering.

Why should UK jewellery professionals visit the show in March?
The United Kingdom’s national jewellery market is highly challenging and competitive. Most of the jewellery demand in the domestic market is fulfilled by chain stores and online sales. On the other hand, the presence of almost 10,000 jewellers is also one of the most critical factors shaping your market. In spite of the density of online and chain store sales, the presence of jewellery masters prove that the citizens of the United Kingdom continue to look for unique and special products. In the light of all these facts, closely monitoring the trends in jewellery markets throughout the world and going into even closer cooperation with Turkey, which has a jewellery market that is marching towards the future by developing its traditions, would offer significant insight for the UK jewellers.

Visitors come from more than 120 countries to visit the show.

What are some of the show highlights for 2019?
Istanbul Jewelry Show — March 2019 will take place in an area of 50.000 sqm. Our venue is the CNR Expo, Istanbul Expo Center located right next to Atatürk International Airport. The exhibition will feature over 1,250 local and international jewellery companies and brands representing a wide range of product groups. It is expected that more than 30,000 sector professionals from more than 120 countries will visit the exhibition. Our visitor profile in 2018 consisted of 63% local visitors and 37% international. Just as in every other year, hand-crafted products will be displayed at the show with the Designer Market which will be attended by master and young jewellery designers. The International Buyer Delegation Programme consisting of 1,500 buyers coming from target markets of jewellery sector will also be hosted within the scope of the exhibition.

What do you recommend visitors from the UK do with their spare time in Istanbul?
Undoubtedly one of the most beautiful cities in the world, Istanbul opens its doors of a seven thousand-year history of jewellery design, craftsmanship, workmanship and production to exhibitors and visitors. In Istanbul, cradle of a cultural mosaic that is unlike any other extending from the Byzantine to the Ottoman and from the Ottoman to modern Turkey, all kinds of jewellery art are still very much alive and conserved. Upon taking a breath of Istanbul’s extraordinary atmosphere, Istanbul Jewelry Show’s exhibitors and visitors are able to nourish themselves from unique sources of inspiration. We would definitely suggest our visitors from the United Kingdom visit the Beyazit — Sultanahmet area. In addition to various historical places including the Hagia Sophia Museum, Sultanahmet Mosque, Basilica Cistern, Turkish and Islamic Arts Museum and Cemberlitas, surely Grand Bazaar will especially draw their attention. The Grand Bazaar, built by the order of Mehmed the Conqueror in 1461, contains about 4.000 stores and small workshops, most of which consist of jewellers. One can also come by various jewellery workshops and observe jewellery masters craft their work both inside and near the Grand Bazaar.

Tags : Istanbul Jewelry Show
Stacey Hailes

The author Stacey Hailes

Editor, Professional Jeweller

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