Online jewellery retailer Jewellerybox has secured a bumper ‘six-figure’ investment amid plans to boost online growth in the UK.

The fast-growing fine jewellery e-commerce business has successfully won backing from a small pool of investors led by a London-based business and ‘prolific investor’ in the capital’s start-up scene. However, the retailer has not disclosed the amount of funding or named the investors.

Finance director, David Awad-Clark, said: “This is a really exciting new chapter for us as a business. We have had a great growth story so far at Jewellerybox, and this funding, combined with the years of experience many of our investors, bring sets us on an incredible new journey.”


Jewellerybox managing director, and former Professional Jeweller Hot 100 star, Alex McMillan, added: “We are delighted to welcome our new shareholders into Jewellerybox. As we accelerate into Christmas this funding gives us the runway we need to propel us forward.”

Jewellerybox, which had toyed with crowdfunding to raise additional financing, is known online for its boutique craft gift packaging and value proposition for own-brand sterling silver and 9 carat products.

The retail brand employs 20 staff at its London headquarters and has a turnover of £2.1m.