Re-branding marks successful 10 years trading for Lucy Quartermaine.
LucyQ Designs has rebranded its image for 2014 with a new logo and marketing material.
In a bid to reflect the quality of her designs, jewellery designer Lucy Quartermaine has updated her logo to ‘LucyQ by Lucy Quartermaine’ – ensuring there is still scope for luxury and diffusion lines in the future.
The re-launch also includes new brand imagery featuring pieces from Quartermaine’s latest and most iconic collections.
In addition, Quartermaine will be launching a new website in April, featuring all of the key brand changes and visuals.
Quartermaine told Professional Jeweller: “Having started LucyQ Designs in 2004, I have experienced incredible success over the last 10 years. In response to and in order to continue this growth, I have decided to alter my logo slightly to reflect the sophistication and quality of the jewellery.”
She added: “Importantly, I have kept the ‘Q’ in the logo which hallmarks each LucyQ design.”