Children’s jewellery collection launched with 8-14 year olds in mind.
Chamilia has announced the launch of its Miss Chamilia childrens jewellery collection within the UK, and now available to Chamilia retailers in the British Isles.
Designed to compliment the adult Chamilia line, the new collection has been specially designed with the fashion conscious girl in mind, allowing younger girls to get creative, making up bracelets to reflect their individual style.
The Miss Chamilia collection is being marketed at what the brand call ‘young fashionistas’, with a target of selling to girls aged eight to fourteen-years-old.
The collection features a 925 sterling silver bracelet in a choice of three lengths and a wide selection of beads including designs that feature animals, flowers, purses, stars, symbols and Chamilia’s exclusive Disney® Collection.
RRPs for the Miss Chamilia collection range from £15 to £25.
In addition to the introduction of Miss Chamilia to the UK, the brand has also launched new styles and beads for its Spring Collection, with a focus on sparkly beads, feminine springtime floral colours and Murano gold glass. The Spring Collection takes its inspiration from nature with colours of "berry, blush and sunrise."