FAIRFAX, CA - DECEMBER 18: The Instagram logo is displayed on an Apple iPhone on December 18, 2012 in Fairfax, California. Users of the popular photo-sharing app Instagram are angered over language in Instagram's new terms of service that states that a business may use any of the users photographs in advertising without compensation to the user. The policy is set to go into effect on January 16, 2013. (Photo by Justin Sullivan/Getty Images)

The National Association of Jewellers has secured a social media expert for its upcoming congress, which will be taking place on Tuesday June 5.

The annual event, which this year will be focused on ‘how to sell more jewellery’, has revealed a social media expert as one of its speakers.

One of the UK’s leading Facebook and Instagram trainers, David Glenwright, will be leading a session on how to sell on social media.

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David Glenwright is one of only eight trainers in the UK accredited directly by Facebook, as part of the company’s ‘She Means Business’ initiative. Glenwright makes regular appearances on TV and radio, commenting on social media in the news, and has recently been shortlisted in Enterprise Nation’s 2018 Top 50 Business Advisers.

In his session, Glenwright will explore exactly how these sites work, how they determine who sees what content, how you can manipulate these algorithms to best serve your business, and most importantly how jewellers can use these platforms to find potential customers, forge genuine relationships with them and ultimately sell more jewellery.

A limited number of congress tickets are still available priced at £225+vat for NAJ Members and £250+vat for Non NAJ Members.

The congress is being held at the De Vere Oxford Thames Hotel, Sandford on Thames, Oxford 0X4 4GX on Tuesday June 5 between 9am-4.30pm.