The Goldsmiths’ Company is not putting all of its eggs in one basket when it comes to its Goldsmith’s Fair set for autumn 2021.
With many in-person events cancelled through 2020 and this year looking as uncertain as the last, the company intends to give equal focus to both the physical and digital aspects of its upcoming event.
This has culminated in the appointment of Matthew Burgess as head of fair, providing maternity cover for Harriet Scott.
Burgess has experience working with museums, galleries and individual artists in the UK and abroad, organising events of multiple kinds.
Specialising in project management and events for contemporary spaces, he has particular skills in digital engagement, which he plans to bring to the Fair this year, the Goldsmiths’ Company revealed.
Burgess commented: “My aim is to put on an authentic fair at Goldsmiths’ Hall and on our new digital platform that reflects and builds on the long-standing quality that visitors and exhibitors have come to expect from the event, whilst continuing to develop digitally and engage new audiences: supporting fine jewellers and contemporary silversmiths for years to come.”
This news comes after the first ever digital Goldsmiths’ Fair last September, allowing UK designers a chance to exhibit their work to an international audience.
The company looks set to provide a digital and physical event this year, allowing all interested parties to partake.