A new programme has launched in the UK to support independent retailers in driving their businesses forward.
Online information hub Inside Retail has partnered with global consultancy firm G by Grant Thornton to launch the year-long initiative.
The Retail Growth Programme is designed to equip business owners with the support they need to achieve their growth ambitions through a series of workshops.
The workshops will help attendees drive traffic to their websites, use social media to increase customer numbers, create a work-life balance through good time management and drive footfall to their shops.
Lou Williams, regional manager at Grant Thornton, commented: “One of the most common challenges facing independents is that they don’t have time to take a step back and see the big-picture. Instead of continually trading on a day-to-day basis, owners of businesses who have outperformed the market will make time to stand in the shoes of the customer from the very beginning.
“In a year that has already seen major retailers including Amazon and John Lewis introduce innovations to enhance the customer experience, independent retailers can follow suit in order to cut through. Successful businesses put marketing at the top of the agenda. Here at Grant Thornton we help business owners to segment their customers into profiles that will strategically enable growth. Business owners can’t do everything, we step in to help focus the business and enable them to do less, while achieving more.”
For more information about the Retail Growth Programme, click here.
Words by Sarah Clarke.