Pandora asks customers to “refrain from trying on jewellery” as UK shops remain open


Jewellery giant Pandora has asked consumers not to try on jewellery in its UK stores.

While the brand has closed its boutiques in several countries, including the United States and key European markets, the UK remains open for now, but with precautionary measures.

On its UK site the brand states: “For Pandora the health and safety of our customers and employees is our top priority, We are closely monitoring developments of the COVID-19 and are following guidelines from the government and relevant health authorities.

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“To help keep you, our employees and out communities safe we conduct frequent and extensive cleaning in the store with special attention to touchable surfaces, such as doors, handles, countres, and displays. We also clean presentation trays after each use.”

The company goes on to list ways consumers coming into the stores can keep the experience safe.

These measures include keeping one meter apart from other visitors in store, having patience if they limit the amount of people in stores, and refraining from trying on jewellery unless they are quite certain they want to purchase it.

Customers are also being asked to notify staff if they have tried on a piece.

The brand is also elevating the promotion of its online store, affirming that pieces will be delivered free of contact through letterboxes.

Tags : coronavirusPandora

The author Stacey Hailes

Editor, Professional Jeweller

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