Allum & Sidaway rode home to victory as the winner of the Multiple Fashion Jewellery Retailer of the Year Award following an online vote by hundreds of jewellery brands.
This category, which was sponsored by Sif Jakobs Jewellery, judged jewellery retailers with more than five stores, mainly trading in fashion and lifestyle jewellery brands priced under £1,000.
On the night, the award went to Allum & Sidaway after the company won with 24% of the votes.
Suppliers always sing Allum & Sidaway’s praises when in conversation with Professional Jeweller, so it was no surprise to the team to see votes coming in thick and fast for the jewellery retailer.
Trading from five retail spaces, Allum & Sidaway complements its highly-regarded bridal and fine jewellery offer with a strong range of designer and fashion brands.
By investing in stores and stock, Allum & Sideway has been delighting old and new customers alike. Recent revamps have resulted in a lift in sales. This in part is thanks to the jeweller introducing new fashion products that keep shoppers coming back to store on a regular basis to find out what else is new.