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Pragnell set to bloom at Chelsea Flower Show

Prganell london shop

Independent jewellery retailer Pragnell will be one the centre pieces and a source of inspiration for a firm’s display at the upcoming Chelsea Flower Show.

Pragnell will be partnering with Wallgarden, a company that builds and designs bespoke playhouses for children, to create an impactful installation at this year’s show.

Following a successful debut at the RHS Chelsea Flower Show in 2018, where the firm scooped a five-star award, Wallgarden, in collaboration with multi-award winning designer Sarah Eberle, is returning for 2019 in a prime location on main avenue.

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Their playhouses and interactive garden nurture creativity and childhood imagination – a key theme for the show this year, which heralds the benefits of families and communities getting back to nature and the positive impact it has on their wellbeing.

Pragnell will be one of Wallgarden’s sponsors for the show, and will be showcased in the garden alongside other sponsors.

Wallgarden’s display for the RHS Chelsea Flower Show 2019 will showcase two playhouses – ‘The London Shop’ and ‘The Hampshire Cottage’ which will sit in bountiful gardens designed by Sarah Eberle.

The ‘London Shop’ playhouse depicts a striking period shopfront, based on the Pragnell showroom on Mayfair’s iconic Mount Street.

Wallgarden have combined features from the history of Pragnell to create the ‘London Shop’, such as the Jacobean patterned trellis (a feature of the Pragnell Stratford-upon-Avon Showroom, constructed in 1594), and the hand drawn designs adorning the interior. Alongside will sit the latest bold and exciting jewellery collections, which have been inspired by the natural surroundings within which the playhouse sits. The interior walls will be adorned with the jewel-like Sanderson wallpaper ‘Bird of Paradise’.

Pragnell managing director, Charlie Pragnell, comments: “Nature has long been an inspiration for beautiful jewellery creations, and Pragnell are thrilled to be able to work alongside Wallgarden and Sarah on this exciting project for the RHS Chelsea Flower Show, which showcases creativity, design and Great British craftsmanship – all qualities we hold very close to our hearts at Pragnell.”

The small-scale Prganell ‘London Shop’ can be found on the Wallgarden stand at the RHS Chelsea Flower Show running May 21-25 2019.

Tags : Charlie PragnellChelsea Flower ShowPragnellWallgarden
Stacey Hailes

The author Stacey Hailes

Editor, Professional Jeweller

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