Danish jewellery brand Sif Jakobs Jewellery has promoted Lotte Holst to chief operating officer with immediate effect.

Holst will take over the full responsibility for teams within finance, customer service, stock, procurement and supply chain.

Søren Dahl, chief executive officer of Sif Jakobs Jewellery, comments: “Since Lotte started at Sif Jakobs Jewellery half a year ago, she has had great success and built some really strong relations with our business partners, and furthermore developed some new, smart and more efficient financial reporting models. Lotte has also established a good working relationship with our Regional Directors in the UK and Ireland and Central Europe, where she has developed new sales and performance management tools.


“Last but not least, Lotte has also demonstrated strong initiatives and movements in relation to general process optimisation overall at the Sif Jakobs Jewellery HQ in Copenhagen.”

The brand currently works with 130 independent retailers in the UK and Ireland, and will soon open in its first major UK department store. The aim is to double its number of stockists in 2016 and hit more than 1,000 points of sale in Europe.