Independent jeweller, Susannah Lovis, has made her second store location permanent following a successful Christmas debut.

Originally a temporary pop-up location for the busy Christmas period to ensure the team were able to continue delivering the level of service they are known for, Susannah Lovis; second store in Burlington Arcade proved such a success that it is now going to be a permanent fixture.

Located directly across the arcade from the original location, Susannah Lovis is excited to ring in their 21st anniversary with this expansion and continue to develop and grow the services on offer to the company’s loyal customers.


The new store spans four floors and allows for not just a wider range of jewellery – specifically an increase in vintage, signed-designer pieces – but also an increased capacity for private viewings and appointments.

Lovis also expands the services on offer by employing multi-lingual staff to accommodate the increased interest from the Chinese market.

“It is amazing that it has been 21 years since we opened our doors at 50 Burlington Arcade, and I am thrilled to be opening another shop – a real life reflection opposite our original shop,” says the jeweller.

“During our 21 years we have welcomed so many people into the shop and have played a part in countless engagements, weddings and anniversaries, and for this we thank our loyal customers. We look forward to welcoming them all at both stores – new and old.”