Madonna’s daughter Lourdes Leon has partnered with Swarovski as its latest ambassador.
Leon will now be the face of the brand’s Collection II jewellery campaign.
Collection II, the crystal manufacturer and jewellery brand said, and the campaign serve as a platform for representation of people from all cultures and orientations.
Leon is the child of singer Madonna and Cuban actor and personal trainer Carlos Leon.
She was born in 1996 and Swarovski describes her as a model, actress, linguist, academic, activist.
The brand’s new campaign has been shot by Swedish photographer Mikael Jansson.
Leon has also worked with brands such as Juicy Couture, Miu Miu, Stella McCartney and more in her modelling career.