Crystal and gemstone specialist Swarovski has unveiled its very first collection under new creative director Giovanna Engelbert.

Engelbert was the first to take on the role of overseeing the full creative direction of Swarovski and reimagining the product portfolio across all divisions.

Now the brand has released its first collection as part of the new creative director’s vision.


Collection I takes inspiration from science and engineering and cannot be accused of using too little colour.

Engelbert’s appointment followed the departure of Nathalie Colin and marks a new direction for the company’s creative output.

Read more about the appointment of Giovanna Engelbert below:

Swarovski appoints first company-wide creative director