The online content Swarovski posts is more engaging than that of any other jewellery brand’s.
That’s the claim made by a new report which has analysed the most shared and commented online promotions and posts from jewellery firms in the last few months.
Swarovski’s Crystaldust Collection promotion achieved 16,600 Facebook shares and 43 Google+ shares, placing it top of the leader board for total shares during the recorded time.
In second place, online jewellery retailer BlueNile’s style guide achieved 11,321 shares.
View the full results below:

Hello,
Thank you for this insight but can you please mention the source ? Who produced the report ? When was it released ? I would like to know more about it.
Hi Jessie, thank you so much for your comment. It’s from a report from Inside Online and it was released this month – http://insideonline.co.uk/sector-reports/jewellery-market-digital-insight-report-2/.
Best wishes,
Stacey
Thank you Stacey !
Regards,
Jessie