Swarovski has partnered with the Natural History Museum for the second time running to bring a festive ice rink to London, to kick-start the jewellery brand’s festive campaign. The famous 30ft Christmas tree, situated in the middle of the ice rink, will be dressed with 2,000 glittering, precision-cut Swarovski crystal ornaments. Combined with over 80,000…
C W Sellors celebrates Christmas Wishes 2015 success
British jewellers, C W Sellors , opened the doors to their Christmas Wishes Fine Jewellery and Watch Showcase in the grounds of Chatworth last weekend (Nov 7-8). Starting the countdown to Christmas C W Sellors put over 3,000 guests in the festive mood in their local area of Derbyshire as they launched their annual Christmas…
Pandora unveils festive celebrity wishes campaign
#Pandorawishes campaign designed to promote online wishlist tool. Pandora has unveiled new imagery for its Christmas #Pandorawishes campaign, featuring three high profile UK celebrity couples, designed to promote its online ‘Wishlist’ shopping tool. The new campaign is fronted by Jamie and Louise Redknapp, Marvin and Rochelle Humes and T4 presenter duo Jameela Jamil and Rick…
CW Sellors to open festive pop-up at Chatsworth
Temporary boutique to occupy the Carriage House shop in the Stables. Derbyshire-based fine jewellers CW Sellors will open a festive pop-up boutique at Chatsworth House on Friday 24 October, selling a selection of pieces designed and manufactured in England. In a first for CW Sellors and the Chatsworth estate, the Carriage House shop will be…
Good festive sales at F. Hinds despite discounting
Retailer reacts to others’ "reckless attempts" to generate more sales. High street retailer F. Hinds has described its Christmas trading figures as "good", despite heavy discounting at other UK chain jewellers. The company, headquartered in Middlesex, said it achieved good trading figures for December and 2013 as a whole, despite what is has dubbed "desperate…
Jewellers slash prices in Christmas Day sales
Steffans, Astley Clarke and John Greed offering up to 50% off jewels. A host of British jewellery retailers launched sales on Christmas Day, with reductions of up to 50% on items including Pandora rings, Links of London charms and Monica Vinader bracelets. Among the retailers and brands announcing seasonal sales were Steffans, Astley Clarke, Tatty…
Wakefields forecasts positive Christmas trading
Retailer says early planning of marketing has been essential. Wakefields Jewellers in Horsham is forecasting that its festive sales this year will be up on 2012. The retailer has employed a multichannel marketing strategy this year to promote its Wish List service. Details of the initiative were sent out through its website, Facebook and Twitter…
