Tag Archives: Kate Effect

Editor’s View: The UK jewellery industry should prepare for the ‘Meghan Markle effect’

Editor’s View: The UK jewellery industry should prepare for the ‘Meghan Markle effect’

As Prince Harry has officially announced his engagement to Meghan Markle, the jewellery industry should keep a close eye on the American actress’ jewellery choices. The Royal Family announced the news this morning, with social media and media outlets going crazy for the royal proposal. And of course, most of us are all waiting to

Prince Harry’s new love drives sales for British jewellery brand

After Prince Harry’s girlfriend Meghan Markle was spotted wearing rings by Missoma, the British jewellery brand saw a significant surge in sales. The fashion industry is very familiar with the ‘Kate effect’, with items worn by the Duchess often selling out, but now it appears fashion choices made by the prince’s new girlfriend are driving

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