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BREAKING NEWS: Professional Jeweller Awards 2021 retailer shortlist revealed

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We unveil the jewellery stores in for the chance to take home a trophy on 14 December

PJ AWARDS 2021 FINALISTS: Retail Leader of the Year

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This category shines a light on an individual blazing a trail in the jewellery trade, innovating in order to get results for their company

PJ AWARDS 2021 FINALISTS: Jewellery Team of the Year

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This category celebrates the most industrious, hard-working and creative team working for a jeweller in the UK

PJ AWARDS 2021 FINALISTS: Digital Innovator of the Year

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Retailers in this category have been harnessing the power of online to boost sales and improve the customer experience

PJ AWARDS 2021 FINALISTS: Branded Jewellery Boutique of the Year

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Finalists in this category present the essence of their brand in their own physical stores

PJ AWARDS 2021 FINALISTS: Best New Store or Store Refurbishment of the Year

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This category celebrates retailers adapting store environments to meet new consumer demands

PJ AWARDS 2021 FINALISTS: Multiple Luxury Jewellery Retailer of the Year

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Retailers in this category must be destination jewellery boutique businesses with five or more stores that excel in sales of fine jewellery

PJ AWARDS 2021 FINALISTS: Multiple Fashion Jewellery Retailer of the Year

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Retailers in this category have five-plus stores, and trade mainly in fashion and lifestyle jewellery brands

PJ AWARDS 2021 FINALISTS: Independent Fine Jewellery Retailer of the Year

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Retailers in this category must be destination jewellery boutique businesses with fewer than five stores, that excel in sales of fine jewellery

PJ AWARDS 2021 FINALISTS: Independent Fashion Jewellery Retailer of the Year

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Retailers in this category have to be independently owned, operate fewer than five stores, and trade mainly in fashion and lifestyle jewellery brands
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