Tag Archives: Richard Parsons

THE BIG INTERVIEW: Fraser Hart’s retail director discusses a new era for the company

THE BIG INTERVIEW: Fraser Hart’s retail director discusses a new era for the company

Before the busy Christmas trading period, Fraser Hart completely overhauled its Brent Cross store, which now represents a fresh new concept for the company. Placing diamonds in the spotlight, and making sure its jewellery offering complements the high-end watch brands, Fraser Hart has used the Brent Cross boutique as a test to see what changes

REVEALED: How Fraser Hart engages and empowers shop floor staff

Jewellery retail giant Fraser Hart has revealed how it empowers and engages with shop floor staff members to ensure staff retention and quality customer service. In an exclusive Interview with Professional Jeweller, the company’s retail director Richard Parsons said a good commission scheme, feeling of ownership and an emphasis on being a family business helps

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