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Cameron Diaz appointed as TAG Heuer ambassador

Hollywood star will use association to raise women's rights issues.Hollywood siren Cameron Diaz has become the latest star to become a brand ambassador for...

Scottish criminal runs TAG scam from within cell

Crook recruiting women to swap fakes at jewellers with secret mobile.A criminal has been running a sleight-of-hand gang targeting Tag Heuer stockists in Scotland...

LVMH watch and jewellery sales up 23% in 2011

Focus on watch component production and retail expansion in 2012.LVMH’s watches and jewellery division enjoyed sparkling sales in 2011 with revenue growth of 23%...

TAG back on board with Oracle Racing

Watch brand to sponsor yacht crew's America's Cup try in 2013.TAG Heuer has signed up to sponsor the Oracle Racing crew for the 34th...

Hartmanns of Galway tackles Connacht Rugby

Irish retailer to gift local team's players with TAG Heuer watches.Jeweller Hartmanns of Galway will present one of TAG Heuer’s Rugby World Cup 2011/12...

TAG Heuer to tackle Rugby World Cup

Brand partners with 2011 international tournament.Sport-led watch brand TAG Heuer will partner with the Rugby World Cup 2011 as the Official Watch partner, the...

GALLERY: New Jenson Button for TAG Heuer campaign

Racing driver ambassador poses for sultry shots at Silverstone.

TAG Heuer creates its own touchscreen smartphone

Watch brand unveils the LINK, a hand built luxury Andriod smartphone.TAG Heuer has created a luxury smartphone called the LINK, which it describes as...

Houlden and TAG collaborate with exclusive watch

Buying group offers members exclusive stock of Carrera Calibre 16.UK jewellery and watch buying organisation the Houlden Group has announced a unique deal with...

VIDEO: TAG Heuer Mikrotimer

First mechanical chronograph to measure 1/1000th of a second.