Fashion jewellery brand unveils 31 new pieces inspired by nature
Trollbeads rings in the New Year with permanent London flagship and HQ
The brand’s pop-up location has now become a permanent flagship and base for the UK team.
“Having a bricks and mortar retail presence in London has been an invaluable experience for us,” reveals Trollbeads MD
Professional Jeweller catches up with the fashion brand’s UK managing director to find out about plans for next year following a successful pop-up boutique.
COLLECTION: Trollbeads nods to festive fun in latest line
Star and heart motifs shine alongside colourful beads and Christmas cookie designs.
Trollbeads UK opens doors to first pop-up store
Danish jewellery brand Trollbeads has officially opened the doors to its first pop-up store in the UK. Located on Upper Street, Islington, the pop-up store welcomed guests to an official opening party last night (Sept 27). To celebrate the opening Trollbeads has launched a UK-only ready-to-wear ‘Hello’ collection, which comprises iconic beaded bangles, and a…
COLLECTION: Trollbeads nods to new adventures for AW18
Danish jewellery brand Trollbeads has been inspired by travels and new adventures for AW18. With the launch of ‘Adventure Begins’, a brand new range for the season, Trollbeads explores the theme of going on a journey – whether physical or spiritual. The new collection comprises 33 new pieces, including iconic beads, new chains, and hair…
COLLECTION: Trollbeads dives into the deep for SS18 inspiration
This summer Trollbeads has been inspired by the colourful life of the ocean and coral reef for its jewellery designs. At the heart of the SS18 collection is the ‘Blue Ocean’ bead, a limited edition piece designed by Japanese designer Nozomi Kaji. Each bead has been handmade from red-hot Japanese glass in the open flame, with…
Trollbeads celebrates royal wedding with exclusive UK collection
Fashion jewellery brand Trollbeads has announced the launch of a ready-to-wear collection to celebrate the upcoming royal wedding. Inspired by the bride-to-be, Meghan Markle’s, distinctive style ‘New Princess’ presents 12-pieces of modern jewellery for the modern bride. Feminine, yet bold, the New Princess collection comprises silver and gold bracelets, bangles, earrings rings and pendants, all…
EXCLUSIVE: Pam Aujla takes full ownership of Trollbeads UK
Under the leadership of managing director Pam Aujla, in the UK Trollbeads has been taken over by the management team, transforming it from a subsidiary to a fully independent UK distributor of the brand. Having previously been completely owned and operated by the brand’s headquarters in Denmark, its has been confirmed to Professional Jeweller that…
