Tag Archives: visual merchandising

FEATURE: The delicate art of visual merchandising

FEATURE: The delicate art of visual merchandising

If a picture is worth 1,000 words, how many is a jewellery display worth? With more and more brands looking to narratives to help shape their collections, visual merchandising is playing an increasingly important role in the industry. According to Saina Attaoui, head of international and travel retail at design and production company Millington Associates,

TJDC makes IJL return after four-year hiatus

After a four-year absence, retail display company TJDC will return to International Jewellery London this September. The business decided to takee break from trade shows to focus on rolling out a rebrand, as well as investing in new in-house technology and website. In the years since it last exhibited at IJL, the company has changed

Product presentation is one of the biggest challenges brands face

Jewellery brands have expressed concerns for how products are displayed in store, with some describing this obstacle as their biggest challenge. Talking at an exclusive roundtable and during the most recent Jewellery & Watch trade show, senior brand executives revealed how stores often don’t take care of stock despite being provided the tools to create eye-catching

Exclusive seminars and CPD accreditation confirmed for Jewellery & Watch

Jewellery & Watch has revealed its line-up of speakers for the 2016 edition of the show and confirmed Continuing Professional Development (CPD) accreditation. The Birmingham event will provide visitors, buyers and brands in attendance with unmissable content from some of the industry’s most reputable names. In line with the launch of exclusive NAJ short training courses, Jewellery &

FEATURE: How to shine in multi-branded retail arenas

Ever wondered what it takes for jewellery to thrive in large, multi-branded retail arenas? Stacey Hailes spoke to the brands who are shining among the masses to find out what they do to stand out. In the world of retail, competition is vast. There’s so much on offer for consumers that it’s far from easy

Parify unveils ‘Diamond Sparkle’ LED technology at IJL

Lighting experts Parify will debut their new ‘Diamond Sparkle’ LED technology at International Jewellery London this year. The Diamond Sparkle features carefully placed rotating lights to reflect off every diamond and gemstone facet. The company believes it will become the ‘new standard’ for all jewellery window displays. See the light in action on stand L40

Professional Jeweller to host data and visual merchandising seminars at IJL

Professional Jeweller will be hosting two exciting seminars at International Jewellery London this year (Sep 6-8). Our editor, Sarah Louise Jordan, will chair two discussions – one on retail in the data age (Monday 11.30) and the other on visual merchandising (Tuesday 14.10). Both seminars will offer useful information and insightful advice from industry experts.

Seminar prep gets underway as IJL announces packed line-up of speakers

International Jewellery London has unveiled the packed seminar schedule for its 60th anniversary edition, including two led by Professional Jeweller editor Sarah Louise Jordan. Highlights of the offer, which includes over 40 free-to-attend sessions over three days, include talks by the founder of the UK’s leading boutique mother and baby brand Jojo Maman Bebe, Laura

FEATURE: How to tell your story with visual merchandising

Professional Jeweller speaks to visual merchandising stars, point-of-sale experts, retailers and brands to find out how cleverly crafted window displays and impeccable store presentation can boost sales.  Selling jewellery, just like selling a brand, is all about telling a story that engages the customer and encourages them to invest in that tale; whether that’s an