IJL director Sam Willoughby on its synergy with the annual trade show.
By Sam Willoughby
The Professional Jeweller Hot 100 is always a highly anticipated date on the jewellery calendar and I am really looking forward to this year’s Hot 100 party.
It serves as a celebration for the entire community of jewellery professionals, from the designers, polishers and setters who create each piece through to the retailers and business owners that sell them.
Our decision to become event Diamond Partners for the next three years was driven by the obvious synergies between the Hot 100 and International Jewellery London. IJL is the most established jewellery trade event in the UK and has the deserved reputation of being an event you simply cannot miss – a reputation that the Hot 100 also enjoys.
Both events encapsulate the current momentum of the industry, recognising those driving the market forward, constantly innovating and inspiring.
One of the key principles of IJL is that it’s not just a jewellery trade show. IJL serves as a body that supports and helps further the industry, with its design initiatives such as Bright Young Gems, KickStart, and its support of the Goldsmiths Craft and Design Awards. The Professional Jeweller Hot 100 also supports the industry with its celebration of the talent and expertise that exists in within it.
With over 100 companies already signed up for the 2014 event, the future looks bright as IJL moves to its new home of Olympia next year, and announces shortly some exciting news. We look forward to celebrating moving to our new home at the same time as Professional Jeweller magazine celebrates its fifth birthday, and attending one of the most glamorous events in the British jewellery calendar.
Sam Willoughby is event director at IJL. The trade show is a Diamond Partner for the invite-only Professional Jeweller Hot 100, which takes place on September 3 in London. The annual Hot 100 is a celebration of the UK jewellery industry and its movers, shakers and innovators. To find out more about the Hot 100, click here.