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Tiffany & Co secures biggest global influencers for SS19 campaign

TIFFANY_2019_BRAND_CAMPAIGN_DOUBLE PAGE_KENDALL1

Tiffany & Co has secured a stellar cast for its latest advertising campaign, which celebrates optimism, personal style, and self expression.

The SS19 campaigns brings together a cast of five diverse, and well-known, global personalities. These are models Kendall Jenner, Carolyn Murphy, Imaan Hammam, Mica Argañaraz and Fei Fei Sun.

The Tiffany Blue Box is a key feature in the campaign, with the brand’s powerful trademark colour standing out, alongside the model’s own personalities, which have been captured by renowned fashion photographer, Craig McDean.

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The vision behind the campaign was to show individuality, and this is displayed with the cast playing with objects adorned in Tiffany Blue, while behind-the-scenes videos highlight candid moments, ranging from rapid-fire questions to a ping-pong tournament and yo-yo tricks.

“With modern sophistication, authentic energy and wit, the spring campaign beautifully highlights our brand icons,” shares Tiffany’s, chief artistic officer, Reed Krakoff.

Jewellery featured in the shots include the brand’s Tiffany T collection. Pieces range from diamond-adorned to sterling silver, showing a range of styles and price points.

View the campaign here:

 

Tags : kendall jennerTiffany & Cotiffany's
Stacey Hailes

The author Stacey Hailes

Editor, Professional Jeweller

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