V Jewellery will now be stocked in high street fashion retailer Whistles (Image: Facebook)

Minimal jewellery brand to be stocked in popular fashion retailer.

V Jewellery is continuing to expand its portfolio of stockists with the brand announcing a new partnership with high street fashion chain Whistles on its Facebook account.

The brand’s minimal and geometric inspired designs will now be stocked in Whistles’ Dover Street and St. Christopher’s Place stores in London – two high footfall areas.


The brand was created by father and daughter team Timothy Vann and Professional Jeweller Hot 100 Trendsetter Laura Vann. It launched in 2013 to great acclaim with silver and cubic zirconia collections of an Art Deco leaning, with RRPs from £45 to £185. 

V Jewellery is currently available at Fortnum & Mason, Kabiri, Start Boutique and The Shop at Bluebird in London among others.

V Jewellery creative director Laura Vann said: "I’m just elated that Whistles will be stocking V. I have always modelled the V woman on the Whistles customer so seeing V within the stores will be so surreal. I couldn’t think of a more perfect home for the jewellery."