The World Federation of Diamond Bourses (WFDB) has recruited industry veteran Kim E. Pelletier as CEO of the newly formed Get Diamonds B2B diamond trading platform.

Kim Pelletier was most recently president of IGC Jewelry & Diamonds, has served as vice president at Hearts On Fire, Memoire, and John Hardy, and was a field director for De Beers’ Diamond Promotion Service.

“I am both thrilled, and humbled, to be offered this exciting new challenge,” said Pelletier. “A B2B diamond trading platform created by and for the members it serves is clearly an idea whose time has come.


“Finding new ways to deliver strong business value to diamond companies and retail jewellers at Polygon was one of the most fulfilling challenges I’ve ever had.  This will reprise that role, but now with a truly global reach, and with the full backing of the WFDB itself.”

Get Diamonds, owned by the WFDB, is the only non-profit diamond trading platform, and is operated by Lucy Platforms.

Furthermore, since launching in March, Get Diamonds has become the largest diamond trading platform in the world, with 1.3 million stones listed.

Lucy Platforms claims to use artificial intelligence and other technologies to create an advanced diamond trading platform.

Yoram Dvash, acting president of the WFDB, said: “We sought a strong leader from within the industry for Get Diamonds, in order for this extraordinary enterprise to reach its full potential. Kim Pelletier is — we believe — the most qualified person to take on this position. As former sales & marketing VP for Polygon, Kim not only has the experience involved in managing and growing B2B diamond platforms, she’s done so successfully in a challenging marketplace.”