Already firmly established as a leading British manufacturer of bridal jewellery, MariMe is Hockley Mint’s first fully branded bridal jewellery collection, offering retailers support including new imagery, brochures, in-store POS and videos.
Since its launch at International Jewellery London the branded bridal collection has been extremely well received by retailers and press alike.
The 20-piece MariMe range features sweeping curves and crisp Deco-inspired settings as focal points on the designs, which were headed up by Poppy Elder and creative design consultant Sarah Jordan.
Elsewhere, the subtle sculptural influences create a continuous movement around the finger, making them easy and natural to wear.
Extra touches to the MariMe collection include all engagement rings having a matching women’s and men’s wedding band available, and all products in the collection can be cast in Fairtrade gold.
It was a close call in the competitive bridal jewellery category this year, with Hockley Mint MariMe only jumping to first place on the final day of the voting process.
Hockley Mint had a strong social media campaign, calling daily on Twitter and Facebook fans to vote for the brand’s latest range. In the end a ‘last chance’ to vote post pulled off and Hockley Mint raced ahead and claimed bridal jewellery victory.
