Retailer to take jewellery out to city workers in London.
W&W Private Jewellers has launched a new initiative that provides a personal shopping service in offices in London.
The initiative, dubbed City Service, will see the jeweller visit clients at their offices in The City, Canary Wharf and West End areas of London. The jeweller will visit offices to show clients new pieces of jewellery available for sale, discuss commissions or deliver jewellery that has been sent to it for repair or alteration.
W&W is running City Service free of charge and city workers calling the jewellers out to their offices are under no obligation to buy.
W&W was founded by brothers Richard and Simon Warrender and carries out valuations, repairs and commissions. The company is based in London and is a member of the British Jewellers’ Association.