Retailer to take residence at Cambridgeshire’s Secret Garden Party.
Online jewellery retailer My Flash Trash is set to take up residence at a music festival this summer, taking a number of its jewellery brands to Secret Garden Party in Cambridgeshire.
The boutique festival will feature a number of retailers including My Flash Trash, which will turn its retail space at the festival into an Alice in Wonderland-themed treasure trove.
It will sell jewellery by brands including Tatty Devine, Anne Bowes, Culietta and Estella Bartlett, and will also provide festival goers with a fancy dress box to keep themselves amused.
The retailer’s founder Amber Atherton said a competition called Catch the White Rabbit will take place at the July festival. It will also run jewellery workshops and an event called Fall Down the Rabbit Hole which will incorporate all of the jewellery designers it will be taking to the event.
My Flash Trash recently opened a pop-up concession space at the Oxygen fashion boutique behind London’s Oxford Street, selling a number of its jewellery brands. It will host a similar initiative during London Jewellery Week at a yet-to-be-announced location.